Jessica Katzenstein
Creative Director - Writer - Editor
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CAREER EXPERIENCE
Aug. 2012-Present
Creative Director, Paramount
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Currently managing a team that produces full 360° campaigns for both Paramount+ and CBS, focused most recently on the Star Trek franchise and other streaming series. Responsible for overseeing all marketing assets: A/V, print, digital, social, OOH installations, etc.
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I also oversee the coordination of shoots for art and motion concepts, direct creative for both in-house and agency editorial, and keep abreast of trends across all media platforms, so that campaigns are relevant, effective, and innovative.
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Paramount+ projects include the campaigns for four tentpole Star Trek series: Discovery, Picard, Lower Decks, and Strange New Worlds. I've also worked on The Good Fight, Strange Angel, and Why Women Kill.
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Recent CBS projects include FBI: Most Wanted, NCIS: Hawai'i, Tough As Nails, numerous Image/Brand campaigns, The Unicorn, The Big Bang Theory, Young Sheldon, Limitless, Supergirl, Bull, Kevin Can Wait, Madam Secretary, Life in Pieces, and The Crazy Ones.
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Feb. 2008 - Aug. 2012
Editor, Lussier
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Responsible for writing, producing and editing trailers, promos, and image pieces for all of Lussier's clients, including ABC, FOX, FX, CBS, NBC, Lifetime, The CW, and many others.
Highlights include: Lost, Grey's Anatomy, Desperate Housewives, Modern Family, The Middle, The Simpsons, Family Guy, Justified, and Elementary.
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May. 2006 - Feb. 2008
Editor, Storm Studios
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Responsible for writing, producing and editing trailers, promos, and image pieces for all of Storm Studios' clients, including ABC, FOX, FX, Disney Channel, CBS syndication, and many others.
Highlights include: 24, Prison Break, Rescue Me, Damages, Nip/Tuck, Lost, Daybreak, Star Trek: Remastered, and promos for many FX movies including Spiderman 2, Man on Fire, The Butterfly Effect, Crash, and Sideways.
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Sept. 2005 - May 2006
Editor, The WB On-Air Promotion
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Responsible for editing launch and episodic promos for WB shows, including The Gilmore Girls, Supernatural, Related, and One Tree Hill.
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June 2003 - Sept. 2005
Writer-Producer, NBC On-Air Promotion
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Responsible for writing, producing and editing trailers, promos, and image pieces for NBC shows, both launches and episodics.
Highlights include: The 2004 Summer Olympics, Law and Order, The West Wing, The Apprentice, and Crossing Jordan.
For over 18 years, I've conceived, written, edited, and produced trailers, promos, and image pieces for dozens of networks and streaming platforms, including NBC, ABC, FOX, CBS, CW, FX, Lifetime, ABC Family, The Disney Channel, and Paramount+. I'm currently a 360° Creative Director with Paramount, handling campaigns for many of their tent-pole series on both Paramount+ and CBS.
I love telling intimate, moving, action-packed, chills-inducing stories. I've worked on award-winning launch campaigns, cut over 30 Upfront presentations, produced and edited shoot spots, pitched ideas to rooms large and small, and had some of the most creative and rewarding experiences of my life.
Some career highlights include Star Trek: Strange New Worlds, Star Trek: Picard, Star Trek: Discovery, The Unicorn, Strange Angel, Good Fight, 24, Lost, Grey's Anatomy, Desperate Housewives, The Simpsons, Justified, Supergirl, The Gilmore Girls and The West Wing.
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Promax North America Silver – Star Trek: Picard "Blue Skies," 2021
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Writer's Guild Award – Winner – Star Trek: Picard New York Comic-Con trailer and All Rise "Connect," 2019/2020
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Promax North America Gold - Star Trek: Discovery launch campaign, 2018
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Promax Global Silver - Star Trek: Discovery launch campaign, 2018
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Promax Global Gold - Great Indoors campaign, 2017
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Writer's Guild Award – Nominee – Limitless promos, 2015/2016
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Writer's Guild Award – Nominee – CBS on-air promos, 2014/2015
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Promax Global Bronze - “Laura Wilkinson” 2004 Summer Olympics
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Mobius Award, Best Sports Campaign, Olympics 2004.
AWARDS & ACHIEVEMENTS
EDUCATION
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2002-2005
University of Southern California
Masters Film and Television Program
1997-2001
New College of Florida
Bachelor of Arts, British and American Literature